The media student's book
著者
書誌事項
The media student's book
Routledge, 1996
- : hbk
- : pbk
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注記
Includes bibliographical references (p. 367-371) and indexes
内容説明・目次
- 巻冊次
-
: hbk ISBN 9780415114059
内容説明
This introductory textbook provides a comprehensive guide for students of media studies at A-Level, BTEC, City and Guilds, GNVQ and undergraduate level. It covers the key topics encountered in media studies, and also ranges beyond existing syllabi, aiming to encourage a genuine grasp of the subject. Individual chapters cover: images and languages; narratives; genres; representations; advertising, marketing and fashion; ideologies; global and local; realisms; technologies; institutions; independence and alternatives; audiences; and production. Each chapter is supported by case studies, including: the film "Psycho"; the Western as a genre; Ken Loach and realism; and postmodernism. This guide is specially designed to be easy to use and understand, with notes on key terms and references, follow-up activities and suggestions for further reading.
目次
- Contents Acknowledgments Introduction 1. Images and Languages 2. Speaking on Radio 3. Narratives 4. Telling Psycho 5. Genre 6. Going West 7. Representation 8. Discussing Stereotypes 9. Advertising, Marketing and Fashion 10. Local Advertising and Newspapers 11. Ideologies 12. Selecting and Constructing News 13. Global and Local 14. Bob Marley Superstar 15. Realisms 16. Ken Loach and Realist Codes 17. A Note on Postmodernism 18. Technologies
- 19. Developing Widescreen Technology 20. Industries 21. Who Owns the Media? 22. Producing in The Studio System 23. Making Stars 24. Institutions 25. News Corporation 26. BBC and Impartiality 27. Independence and Aternatives 28. African Cinema 29. Audiences 30. Production 31. Writing this Book Bibliography and References Glossary of Key Terms and Index Index of Names Index of Films
- 巻冊次
-
: pbk ISBN 9780415114066
内容説明
This introductory textbook provides a comprehensive guide for students of media studies at A-Level, BTEC, City and Guilds, GNVQ and undergraduate level. It covers the key topics encountered in media studies, and also ranges beyond existing syllabi, aiming to encourage a genuine grasp of the subject. Individual chapters cover: images and languages; narratives; genres; representations; advertising, marketing and fashion; ideologies; global and local; realisms; technologies; institutions; independence and alternatives; audiences; and production. Each chapter is supported by case studies, including: the film "Psycho"; the Western as a genre; Ken Loach and realism; and postmodernism. This guide is specially designed to be easy to use and understand, with notes on key terms and references, follow-up activities and suggestions for further reading.
目次
- 1. Images and Languages
- 2. Speaking on Radio
- 3. Narratives
- 4. Telling Psycho
- 5. Genre
- 6. Going West
- 7. Representation
- 8. Discussing Stereotypes
- 9. Advertising, Marketing and Fashion
- 10. Local Advertising and Newspapers
- 11. Ideologies
- 12. Selecting and Constructing News
- 13. Global and Local
- 14. Bob Marley Superstar
- 15. Realisms
- 16. Ken Loach and Realist Codes
- 17. A Note on Postmodernism
- 18. Technologies
- 19. Developing Widescreen Technology
- 20. Industries
- 21. Who Owns the Media?
- 22. Producing in The Studio System
- 23. Making Stars
- 24. Institutions
- 25. News Corporation
- 26. BBC and Impartiality
- 27. Independence and Alternatives
- 28. African Cinema
- 29. Audiences
- 30. Production
- 31. Writing this Book.
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