The nature and consequences of marketing channel intermediary commitment : working paper

Author(s)

• Kumar, Nirmalya
• Hibbard, Jonathan D.
• Stern, Louis W.
• Marketing Science Institute

Bibliographic Information

The nature and consequences of marketing channel intermediary commitment : working paper

Nirmalya Kumar, Jonathan D. Hibbard and Louis W. Stern

（Report / Marketing Science Institute, no. 94-115）

Marketing Science Institute, c1994

Note

Bibliography: p. 31-33

Details

• NCID: BA28174770
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 33 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951