Marketing research : an applied approach

著者

• Kinnear, Thomas C.
• Taylor, James R. (James Ronald)

書誌事項

Marketing research : an applied approach

Thomas C. Kinnear, James R. Taylor

（McGraw-Hill series in marketing）

McGraw-Hill, c1996

5th ed

注記

System requirements for accompanying computer disk: IBM and compatible computers

Includes bibliographical references and indexes

• NII書誌ID(NCID): BA2834648X
• ISBN:
  • 0079122523
• LCCN: 95022571
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xxii, 888 p.
• 大きさ: 24 cm.
• 付属資料: 1 computer disk (3 1/2 in.)
• 分類:
  • LCC : HF5415.2
  • DC20 : 658.8/3
• 件名:
  • LCSH : Marketing research
  • LCSH : Marketing -- Management
• 親書誌ID:
  • BA0093810X