Selling, principles and practices

Author(s)

• Russell, Frederic Arthur
• Beach, Frank Herman
• Buskirk, Richard Hobart
• Buskirk, Bruce D.

Bibliographic Information

Selling, principles and practices

Frederic A. Russell, Frank H. Beach, Richard H. Buskirk, with Bruce D. Buskirk

（McGraw-Hill series in marketing）

McGraw-Hill, c1988

12th ed

Note

Includes index

Details

• NCID: BA28599135
• ISBN:
  • 0070543658
• LCCN: 87031110
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xviii, 602 p.
• Size: 25 cm
• Classification:
  • LCC : HF5438.25
  • DC19 : 658.8/5
• Subject Headings:
  • LCSH : Selling
• Parent Bibliography ID:
  • BA0093810X