The development factory : unlocking the potential of process innovation

Author(s)

Bibliographic Information

The development factory : unlocking the potential of process innovation

Gary P. Pisano

Harvard Busness School Press, c1997[i.e. 1996]

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Note

Bibliography: p. 323-331

Includes index

Description and Table of Contents

Description

Gary Pisano argues that the development of distinctive and superior process technologies is a key source of competitive advantage. In a multi-year study of international pharmaceutical firms (with references to a variety of other industries), he challenges the widely held product/process life cycle view of competition, which suggests that industries tend to emphasize either product innovation or process innovation. He also offers a set of recommendations for the practices and approaches that can be used to unlock the potential of process development. In doing so, he provides a window into the more general phenomenon of how organizations create, select, and implement new capabilities.

Table of Contents

  • Introduction - process development as a competitive weapon
  • framework for process development
  • the evolving nature of competition in pharmaceuticals
  • the strategic level of process development capabilities
  • the anatomy of process development
  • the determinants of performance-development lead time and cost
  • Quality in the development process- leveraging knowledge in chemical synthesis
  • learning across projects in biotechnology
  • the concepts in action - case studies
  • conclusion and implications - beyond pharmeceuticals.

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