Product management : selected readings (1960-69)

Author(s)

• Phelps, Dudley Maynard
• American Marketing Association

Bibliographic Information

Product management : selected readings (1960-69)

edited for the American Marketing Association by D. Maynard Phelps

（AMA reprint series）

R. D. Irwin, 1970

Note

Includes bibliographical references

• NCID: BA31549805
• LCCN: 72133133
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Homewood, Ill.
• Pages/Volumes: ix, 183 p
• Size: 23 cm
• Classification:
  • LCC : HF5415.15
  • DC : 658.5/008
• Subject Headings:
  • LCSH : Product management -- Addresses, essays, lectures
• Parent Bibliography ID:
  • BA13075141