Consumer behavior : classical and contemporary dimensions

著者

• McNeal, James U.
• McDaniel, Stephen W.

書誌事項

Consumer behavior : classical and contemporary dimensions

James U. McNeal and Stephen W. McDaniel

Little, Brown, c1982

注記

***Description based on retrospective data

Intended to supplement: Consumer behavior, an integrative approach / James U. McNeal. 1982

Includes bibliographies and indexes

詳細情報

• NII書誌ID(NCID): BA3439734X
• ISBN:
  • 0316563102
• LCCN: 81014652
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: und
• 出版地: Boston
• ページ数/冊数: xix, 505 p.
• 大きさ: 24 cm.
• 分類:
  • LCC : HF5415.3
  • DC19 : 658.8/342
• 件名:
  • LCSH : Consumer behavior