Marketing : Management und Organisation

Author(s)

• Britt, Steuart Henderson
• Boyd, Harper W.
• Linnert, Peter

Bibliographic Information

Marketing : Management und Organisation

Herausgeber, Steuart Henderson Britt, Harper W. Boyd jr. ; Deutsche Bearbeitung, Peter Linnert

Moderne Industrie, c1971

Other Title

Merketing management and administrative action

Note

Translation of: Merketing management and administrative action, 2. Aufl

Originally publised: New York : McGraw-Hill

• NCID: BA34666703
• Country Code: gw
• Title Language Code: ger
• Text Language Code: ger
• Original Language Code: eng
• Place of Publication: München
• Pages/Volumes: 686 p.
• Size: 23 cm