The frontiers of marketing thought and science

Author(s)

• American Marketing Association
• Bass, Frank M.

Bibliographic Information

The frontiers of marketing thought and science

ed. by Frank M. Bass

World Scholar, 1981

Note

Reprint

• NCID: BA37330480
• Country Code: ja
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Osaka
• Pages/Volumes: xviii, 336 p.
• Size: 23 cm