Harvard business review on innovation
著者
書誌事項
Harvard business review on innovation
（Harvard business review paperback books）
Harvard Business School Press, c2001
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
In today's ever-changing economic landscape, innovation has become even more of a key factor influencing strategic planning. This helpful volume will help the reader recognize and seize innovation opportunities. The "Harvard Business Review Paperback Series" is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the "Harvard Business Review" as required reading for ambitious businesspeople in organizations around the globe.
目次
Creating New Market Space (W. Chan Kim and Renee A. Mauborgne) Creating Breakthroughs at 3M (Eric von Hippel, Stefan Thomke, and Mary Sonnack) Building an Innovation Factory (Andrew Hargadon and Robert I. Sutton) Knowing a Winning Business Idea When You See One (W. Chan Kim and Renee A. Mauborgne) Meeting the Challenge of Disruptive Change (Clayton M. Christensen and Michael Overdorf) Discovering New Points of Differentiation (Ian C. MacMillan and Rita Gunther McGrath) From Spare Change to Real Change: The Social Sector as Beta Site for Business Innovation (Rosabeth Moss Kanter) Enlightened Experimentation: The New Imperative Innovation (Stefan Thomke)
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