Strategies for success in the new telecommunications marketplace
著者
書誌事項
Strategies for success in the new telecommunications marketplace
（The Artech House telecommunication library）
Artech House, c2001
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
The author examines the slow pace of competitive development in the US telecommunications industry and the lack of risk-taking to provide consumers with a better service. The author also considers the situation in other developed countries.
目次
- Map of the market
- today's telecommunications landscape
- competitive successes
- blunders in the competitive market
- rewriting the rules for success
- strategic decisions
- strategies for success
- business modelling
- core competencies
- organizational strategies
- competitive parity
- distribution strategies
- pricing
- best in-class performance
- customer service
- technology management
- business expansion
- cost leadership
- funding strategies.
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