A test of consumer jury method of ranking advertisements

著者

• Borden, Neil H. (Neil Hopper)
• Lovekin, Osgood S.
• Edwards, Paul K.
• Gragg, Mabel Taylor

書誌事項

A test of consumer jury method of ranking advertisements

by Neil H. Borden and Osgood S. Lovekin ; with the assistance of Paul K. Edwards and Mabel Taylor Gragg

（Publication of the graduate school of business administration, v. 22 ; no. 2）（Business research studies, no. 11）

Harvard University, Graduate School of Business Administratiion, Bureau of Business Research, c1935

詳細情報

• NII書誌ID(NCID): BA56431623
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boston, Mass.
• ページ数/冊数: v, 61 p.
• 大きさ: 28 cm
• 親書誌ID:
  • BA25466893
  • BA28286854