Best face forward : why companies must improve their service interfaces with customers

著者

• Rayport, Jeffrey F.
• Jaworski, Bernard J.

書誌事項

Best face forward : why companies must improve their service interfaces with customers

Jeffrey F. Rayport, Bernard J. Jaworski

Harvard Business School Press, c2005

注記

Includes index

詳細情報

• NII書誌ID(NCID): BA70449254
• ISBN:
  • 0875848672
• LCCN: 2004002104
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boston, Mass.
• ページ数/冊数: xxi, 262 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415.5
  • DC22 : 658.8/12
• 件名:
  • LCSH : Customer services -- Management
  • LCSH : Service industries -- Technological innovations -- Management
  • LCSH : Competition