Introduction to food and agribusiness management
著者
書誌事項
Introduction to food and agribusiness management
Prentice Hall, c2002
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注記
Includes bibliographic references and index
内容説明・目次
内容説明
For sophomore-level courses in Agricultural Economics and Introduction to Food and Agribusiness Management.
This complete introduction to the entire field of agribusiness provides detailed coverage of the four basic topics of business: accounting, financing, marketing, and management-as well as forms of business organization.
目次
1. Introduction.
2. Forms of Business Ownership.
3. Financial Statements.
4. Financial Analysis and Planning.
5. Financing the Business.
6. Capital Investment Analysis.
7. Strategic Marketing.
8. The Marketing Mix.
9. Operations Management.
10. Managing Organizations.
11. Human Resources Management.
Appendix.
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