Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application

- Schmit, Todd M.
- Kaiser, Harry Mason
- New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management

著者

- Schmit, Todd M.
- Kaiser, Harry Mason
- New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management

by Todd M. Schmit and Harry M. Kaiser

（NICPRE / National Institute for Commodity Promotion Research & Evaluation, 02-03）（A.R.M.E. research bulletin, 2002-06）

Dept. of Applied Economics and Management, College of Agriculture and Life Sciences, Cornell University, [2002]

Cover title

"May 2002."

Includes bibliographical references (p. 42-43)