International marketing research : opportunities and challenges in the 21st century

Author(s)

• Rialp, Alex
• Rialp, Josep

Bibliographic Information

International marketing research : opportunities and challenges in the 21st century

guest edited by Alex Rialp and Josep Rialp

（Advances in international marketing : a research annual / editor, S. Tamer Cavusgil, v. 17）

Elsevier JAI, 2007

Note

Publisher varies: Bingley : Emerald

Includes bibliographical references

Details

• NCID: BA79844961
• ISBN:
  • 9780762313693
• Country Code: ne
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Amsterdam ; Tokyo
• Pages/Volumes: xv, 426 p.
• Size: 24 cm
• Classification:
  • DC22 : 658.84
• Subject Headings:
  • LCSH : Export marketing -- Congresses
  • LCSH : Internet marketing -- Congresses
• Parent Bibliography ID:
  • BA13437967