International marketing research : opportunities and challenges in the 21st century

著者

• Rialp, Alex
• Rialp, Josep

書誌事項

International marketing research : opportunities and challenges in the 21st century

guest edited by Alex Rialp and Josep Rialp

（Advances in international marketing : a research annual / editor, S. Tamer Cavusgil, v. 17）

Elsevier JAI, 2007

注記

Publisher varies: Bingley : Emerald

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BA79844961
• ISBN:
  • 9780762313693
• 出版国コード: ne
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Amsterdam ; Tokyo
• ページ数/冊数: xv, 426 p.
• 大きさ: 24 cm
• 分類:
  • DC22 : 658.84
• 件名:
  • LCSH : Export marketing -- Congresses
  • LCSH : Internet marketing -- Congresses
• 親書誌ID:
  • BA13437967