Entrepreneurship and small business

書誌事項

Entrepreneurship and small business

Paul Burns

Palgrave Macmillan, 2007

2nd ed

大学図書館所蔵 件 / 11

この図書・雑誌をさがす

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

The new edition of this successful text synthesizes good management practice for students and encourages and develops entrepreneurial skills. Clearly structured and accessibly presented, the comprehensive coverage includes accounting control and decision-making as well as chapters on family businesses, corporate, international and social entrepreneurship. Mini case examples and new long case studies are used to practically illustrate how concepts are implemented in small, growing and successful firms, and the text is fully supported by structured teaching resources.

目次

Preface - Guided Tour - PART 1: ENTREPRENEURSHIP AND INNOVATION - David and Goliath - Heroes and Super-heroes - Opportunity, Innovation and Entrepreneurship - Developing Creativity - PART 2: START-UP - The Decision - Making it Happen - Control and Decision-making - PART 3: GROWTH AND DECLINE - From Entrepreneur to Leader - Strategies for Success - Life-cycles and Portfolios - Making Growth Happen - The Exit - PART 4: PLANNING - Financing Small Firms - Developing a Business Plan - PART 5: TOPICS IN ENTREPRENEURSHIP - The Family Firm - International Entrepreneurship - Social and Civic Entrepreneurship - Corporate Entrepreneurship - Checklist of Regulations to be met in Setting up a Business in the UK - Entrepreneurship Exercises - Sources of Help and Advice in the UK - Learning Resources - Index

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