Electronic commerce

著者

• Schneider, Gary Paul

書誌事項

Electronic commerce

[by] Gary P. Schneider

Thomson/Course Technology, c2007

7th annual ed

注記

Includes bibliographical references and index

内容説明・目次

内容説明

Electronic Commerce, Seventh Edition covers emerging online technologies and trends and their influence on the electronic commerce marketplace. This edition highlights important security issues, such as spam and phishing, their role in organized crime and terrorism, identity theft, and online payment fraud. The pedagogical value of this new edition is enhanced through a fresh 4-color interior, and new and updated material that balances the technological with the strategic aspects of successful e-commerce.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA80658421
• ISBN:
  • 9781418837037
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boston, Mass.
• ページ数/冊数: xxiv, 624 p.
• 大きさ: 24 cm
• 件名:
  • LCSH : Electronic commerce
  • LCSH : Electronic data interchange
  • LCSH : Business enterprises -- Computer networks
  • LCSH : Internet marketing