Microsoft 2.0 : how Microsoft plans to stay relevant in the post-Gates era

著者

    • Foley, Mary Jo

書誌事項

Microsoft 2.0 : how Microsoft plans to stay relevant in the post-Gates era

Mary Jo Foley

Wiley, c2008

大学図書館所蔵 件 / 5

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注記

Bibliography: p. [269]-273

Includes index

内容説明・目次

内容説明

Does Bill Gates's retirement consign Microsoft to the corporate retirement home as well? Mary Jo Foley doesn't think so. Her 25 years of Microsoft-watching provides a unique vantage point from which to speculate on how Microsoft might write its next chapter. Identifying signposts and interpreting clues she knows well, Foley offers a thought-provoking view of the software giant's post-Gates future. Don't be surprised to be surprised.

目次

Foreword: The Microsoft 2.0 World (According to Mini-Microsoft). Acknowledgments. Introduction: Microsoft 2.0: Welcome to the New (Post-Gatesian) Microsoft. 1 Microsoft 1.0: It Was All about Bill. 2 Microsoft 2.0: The Buzzwords. 3 Microsoft 2.0: The People. 4 Microsoft 2.0: Products on the Near-Term Radar Screen. 5 Microsoft 2.0: Big-Bet Products. 6 Microsoft 2.0: Tried and True Business Models. 7 Microsoft 2.0: Untried but Unavoidable Business Models. Conclusion: On to Microsoft 3.0. A Memos, Letters, and E-mails. B Annotated Reading List. Index.

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