Effects of television advertising on children

Author(s)

• Ward, Scott
• Marketing Science Institute

Bibliographic Information

Effects of television advertising on children

Scott Ward

（Special report / Marketing Science Institute）

Marketing Science Institute, [1971]

Note

Includes bibliographical references

Details

• NCID: BB00478980
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 19, 10 p.
• Size: 28 cm
• Classification:
  • LCC : HF6146.T42
  • DC : 659.143
• Subject Headings:
  • LCSH : Television advertising -- United States
  • LCSH : Television and children
• Parent Bibliography ID:
  • BB00470763