Media studies : an introduction
著者
書誌事項
Media studies : an introduction
Wiley-Blackwell, 2009
- : hardcover
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Media Studies is a comprehensive text for introductory and advanced courses in the growing field of media studies, integrating history with close textual analysis in a concise, readable style.
Explores the growing synergies between print and online journalism, and the growth of independent journalism through blogging
Discusses the ways advertising is connected to print and screen, economically and from the perspective of the reader
Gives students the analytical skills they need in a presentation that is readable without sacrificing complexity
Allows students to move within the media they know while increasing comprehension
目次
List of Illustrations. Preface.
Acknowledgments.
Introduction.
1 The Designs of Media.
2 From Broadsheet to Broadband: The News.
3 The Pitch: Advertising.
4 Music in Every Room: Radio and Recorded Music.
5 Watching TV.
6 Movies and Film.
7 Digital Spaces.
Index
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