Polling matters : why leaders must listen to the wisdom of the people
著者
書誌事項
Polling matters : why leaders must listen to the wisdom of the people
Warner Books, c2004
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Integrating lessons from history and social science in a conversational style, Newport, editor in chief of The Gallup Poll, the country's preeminent polling source, explains how polling works and why polls matter in this book for general readers and students. He advocates polls as the best mechanis
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