Bibliographic Information

Consumer behavior : conceptual foundations

volume editor, Richard J. Lutz ; contributors, Michael J. Houston, Peter L. Wright, Harold H. Kassarjian

(Legends in marketing, . Jagdish N. Sheth / set editor, Balaji C. Krishnan ; v. 1)

Sage, 2010

  • : hb

Available at  / 24 libraries

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Includes bibliographical references

set ISBN for subseries "Jagdish N. Sheth": 9788132103004

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