Relationship marketing

著者

• Sheth, Jagdish N.
• Parvatiyar, Atul
• Ansary, Adel I.

書誌事項

Relationship marketing

volume editor, Atul Parvatiyar ; contributors, Adel El-Ansary ... [et al.]

（Legends in marketing, . Jagdish N. Sheth / set editor, Balaji C. Krishnan ; v. 8）

Sage, 2010

• : hb

注記

Includes bibliographical references

set ISBN for subseries "Jagdish N. Sheth": 9788132103004

詳細情報

• NII書誌ID(NCID): BB02662302
• LCCN: 2010000158
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Los Angeles
• ページ数/冊数: xxvii, 244 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415
  • DC22 : 658.80092
• 件名:
  • LCSH : Sheth, Jagdish N
  • LCSH : Marketing
  • LCSH : Consumer behavior
  • LCSH : Marketing -- Management
• 親書誌ID:
  • BB02660500