Marketing foundations

Author(s)

• Pride, William M.
• Ferrell, O. C.

Bibliographic Information

Marketing foundations

William M. Pride, O.C. Ferrell

South-Western Cengage Learning, c2011

4th ed., international student ed

Note

Includes indexes

Details

• NCID: BB04150593
• ISBN:
  • 9780538756372
• LCCN: 2009939188
• Country Code: at
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Australia ; Japan
• Pages/Volumes: 1 v. (various pagings)
• Size: 28 cm
• Classification:
  • DC22 : 658.8
• Subject Headings:
  • LCSH : Marketing