Books for sale : the advertising and promotion of print since the fifteenth century
著者
書誌事項
Books for sale : the advertising and promotion of print since the fifteenth century
（Publishing pathways）
Oak Knoll Press , British Library, c2009
- : Oak Knoll
- : BL
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注記
Includes bibliographical references and index
収録内容
- Sale advertisements for books printed in the fifteenth century / Lotte Hellinga
- Selling the Biblia Regia : the marketing and distribution methods for Christopher Plantin's polyglot Bible / Julianne Simpson
- Printed advertisements : some variations in their use around 1700 / Michael Harris
- Advertising books in eighteenth-century Paris : evidence from Waddesdon Manor's trade card collection / Phillippa Plock
- Many good books : advertising and the book trade in early nineteenth-century Ireland / Charles Benson
- From protection to promotion : the uses of the book jacket / Alan Powers
- The use and effect of literary prizes in the late twentieth century / Peter Straus
- Advertising books online : yesterday, today and tomorrow / Udo Göllmann
