Food prices, discount stores and private labels : analyses and trends
著者
書誌事項
Food prices, discount stores and private labels : analyses and trends
（Advertising: media, marketing and consumer demands）（Food science and technology series）
Nova Science Publishers, c2013
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注記
"Novinka"
Includes bibliographical references and index
内容説明・目次
内容説明
Food prices vary across different parts of the United States. One factor that may lead to differences in food prices is the types of stores in a given market or neighborhood. Nontraditional discount retailers, including supercentres, mass merchandisers, wholesale club stores, and dollar stores, have gained a substantial portion of the retail food market over the past 15 years. Previous studies have shown that prices for some items are lower in non-traditional than in traditional stores. But those earlier studies were generally limited in the number of items compared, the detail level of comparison, and the geographic areas studied. This book compares prices for a wide range of foods at a finer level of detail than earlier studies, at both the national and geographic market levels, in order to quantify the difference in food prices across store formats. Also discussed is the relationship between private label and national brand product prices and in-store promotions.
目次
- Preface
- How Much Lower Are Prices at Discount Stores?: An Examination of Retail Food Prices
- The Relationship Between National Brand & Private Label Food Products: Prices, Promotions, Recessions, & Recoveries
- Index.
「Nielsen BookData」 より
