Bibliographic Information

Marketing theory

volume editor, Roderick P. Brodie ; contributors, Michael J. Baker ... [et al.]

(Legends in marketing, . Christian Grönroos / series editor, Jagdish N. Sheth ; v. 6)

Sage, 2013

  • : HB

Available at  / 22 libraries

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Note

Set ISBN for "Christian Grönroos" (set of 8 v.): 9788132110026

Includes bibliographical references

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