Competitive Dynamics in the Mobile Phone Industry

Author(s)

    • Giachetti, Claudio

Bibliographic Information

Competitive Dynamics in the Mobile Phone Industry

Claudio Giachetti

(Palgrave pivot)

Palgrave Macmillan, 2013

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Note

Includes bibliographical references (p. 134-139) and index

Description and Table of Contents

Description

This book explores which kind of competitive moves and countermoves have been taken by mobile phone vendors like Nokia, Samsung, Motorola and Apple, as well as emerging rivals from developing countries, to defend their competitive position over the industry life cycle, and which factors have driven these actions.

Table of Contents

List of Tables List of Figures Acknowledgements Introduction PART 1: COMPETITIVE DYNAMICS 1. Competitive dynamics research PART 2: COMPATITIVE DYNAMICS IN THE MOBILE PHONE INDUSTRY 2. Changes in industrial leadership over the life cycle of technology intensive industries: the role of technological discontinuities and firms' action aggressiveness 3. Competitive intensity and product line strategies in technology-based industries 4. Time to competitors' new technology imitation: Who is copied more quickly? 5. Lining up with competitors: Influence of multiple benchmarks on the adoption of new product technologies 6. Concluding remarks and new direction for competitive dynamics research in technology-based industries.

by "Nielsen BookData"

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Details

  • NCID
    BB15211463
  • ISBN
    • 9781137373694
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Basingstoke
  • Pages/Volumes
    x, 147 p.
  • Size
    23 cm
  • Parent Bibliography ID
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