Competitive Dynamics in the Mobile Phone Industry

著者

    • Giachetti, Claudio

書誌事項

Competitive Dynamics in the Mobile Phone Industry

Claudio Giachetti

(Palgrave pivot)

Palgrave Macmillan, 2013

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注記

Includes bibliographical references (p. 134-139) and index

内容説明・目次

内容説明

This book explores which kind of competitive moves and countermoves have been taken by mobile phone vendors like Nokia, Samsung, Motorola and Apple, as well as emerging rivals from developing countries, to defend their competitive position over the industry life cycle, and which factors have driven these actions.

目次

List of Tables List of Figures Acknowledgements Introduction PART 1: COMPETITIVE DYNAMICS 1. Competitive dynamics research PART 2: COMPATITIVE DYNAMICS IN THE MOBILE PHONE INDUSTRY 2. Changes in industrial leadership over the life cycle of technology intensive industries: the role of technological discontinuities and firms' action aggressiveness 3. Competitive intensity and product line strategies in technology-based industries 4. Time to competitors' new technology imitation: Who is copied more quickly? 5. Lining up with competitors: Influence of multiple benchmarks on the adoption of new product technologies 6. Concluding remarks and new direction for competitive dynamics research in technology-based industries.

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詳細情報

  • NII書誌ID(NCID)
    BB15211463
  • ISBN
    • 9781137373694
  • 出版国コード
    uk
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Basingstoke
  • ページ数/冊数
    x, 147 p.
  • 大きさ
    23 cm
  • 親書誌ID
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