Josef Müller-Brockmann

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書誌事項

Josef Müller-Brockmann

herausgegeben von Bettina Richter ; essay von Catherine de Smet ; insert von Lars Müller

(Poster collection = Plakatsammlung, 25)

Museum für Gestaltung Zürich , Lars Müller, c2014

  • pbk.

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内容説明

Josef Muller-Brockmann's graphics left a lasting mark on Swiss visual communication from the 1950s onward. His posters demonstrate how a sober, formally reduced language works best for conveying a universal, timeless message. Poster campaigns for longtime clients such as the Tonhalle concert hall in Zurich or the Automobile Club of Switzerland follow strict functional criteria - and yet exhibit a variety of design solutions and exciting, dynamic compositions. This book presents selected posters by Muller-Brockmann and places them in the context of their own time while also examining the validity of his solutions from today's point of view.

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