Strategic management : competitiveness & globalization
著者
書誌事項
Strategic management : competitiveness & globalization
Cengage Learning, c2015
11th ed
- Concepts & cases
- Concepts
- タイトル別名
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Strategic management : competitiveness and globalization
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注記
Includes indexes
内容説明・目次
内容説明
Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management today. Written by highly respected experts Hitt, Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest cutting-edge research and strategic management trends with ideas from some of today's most prominent scholars. This is the only text that integrates the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how today's businesses use strategic management to establish a sustained competitive advantage. A strong global focus and examples from more than 600 emerging and leading companies place ideas into context within an inviting, practical presentation. A wealth of learning features and more than 30 all-new compelling cases examine a broad range of critical issues confronting managers today. Engaging video cases, CengageNOW(TM) online learning tools, and a complete electronic business library help keep your study current and relevant.
STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION provides the solid understanding you need to effectively apply strategic management tools and techniques for increased performance and tomorrow's competitive advantage.
目次
Part 1: STRATEGIC MANAGEMENT INPUTS. 1. Strategic Management and Strategic Competitiveness. 2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis. 3. The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages. Part 2: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Business-Level Strategy. 5. Competitive Rivalry and Competitive Dynamics. 6. Corporate-Level Strategy. 7. Merger and Acquisition Strategies. 8. International Strategy. 9. Cooperative Strategy. Part 3: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship. Part 4: CASES. 1: Ally Bank. 2: AstraZeneca. 3: Avon. 4: Black Canyon. 5: Blue Nile. 6: Campbell. 7: Chick-fil-A. 8: Chipotle. 9: Columbia Sportswear. 10: Common Ground. 11: Equal Exchange. 12: Facebook. 13: Glencore, Xstrata. 14: Harley-Davidson. 15: Herman Miller. 16: Itaipu Binacional. 17: J.C. Penney. 18: Kipp Schools. 19: Krispy Kreme. 20: Lockheed Martin. 21: Logitech. 22: lululemon. 23: Movie Exhibition Industry. 24: Phase Separation. 25: RIM. 26: Sirius. 27: Tata Motors. 28: TEOCO. 29: Tesla. 30: Yahoo!.
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