Advertising in the contemporary age

著者

• Coombs, Danielle Sarver
• Batchelor, Bob

書誌事項

Advertising in the contemporary age

Danielle Sarver Coombs and Bob Batchelor, editors

（We are what we sell : how advertising shapes American life-- and always has, v. 3）

Praeger, c2014

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BB16826667
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Santa Barbara
• ページ数/冊数: xxiii, 343 p.
• 大きさ: 25 cm
• 分類:
  • DC23 : 302.23
  • DC : 659.1
• 件名:
  • LCSH : Advertising -- Social aspects -- United States -- History
  • LCSH : Branding (Marketing) -- United States -- History
  • LCSH : Consumer satisfaction -- United States
• 親書誌ID:
  • BB16825529