Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications
著者
書誌事項
Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications
（The marketing strategy collection）
Business Expert Press, 2014
1st ed
- : pbk
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注記
Includes bibliographical references (p. [125]-126) and index
