Consumer behavior : buying, having, and being

Author(s)

• Solomon, Michael R.

Bibliographic Information

Consumer behavior : buying, having, and being

Michael R. Solomon

Pearson, c2015

11th ed

Note

Includes indexes

Details

• NCID: BB18736893
• ISBN:
  • 9780133450897
• LCCN: 2013038389
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston [Mass.] ; Tokyo
• Pages/Volumes: xxii, 582 p.
• Size: 29 cm
• Classification:
  • LCC : HF5415.32
  • DC23 : 658.8/342
• Subject Headings:
  • LCSH : Consumer behavior