The cognitive impact of television news : production attributes and information reception
Author(s)
Bibliographic Information
The cognitive impact of television news : production attributes and information reception
Palgrave Macmillan, 2015
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Note
Includes bibliographical references (p. 170-196) and index
Description and Table of Contents
Description
Research shows that, while people around the world consistently nominate television as their most important news source, much of the content of news bulletins is lost to viewers within moments. In response, Barrie Gunter argues that this can be explained by the way in which televised news is written, packaged and presented.
Table of Contents
Preface 1. How Much Do We Value TV News? 2. Do We Remember Much from TV News? 3. How Does TV Compare with Other Media? 4. Are Some TV News Stories Easier to Remember? 5. Does TV News Tell Stories in a Memorable Way? 6. Do Pictures Help or Hinder Our News Memories? 7. Is TV News Presented Too Fast? 8. Is the News on TV Packaged Helpfully? 9. Do We Need to Receive TV News More than Once? 10. Can TV News be Entertaining and Memorable? References Index
by "Nielsen BookData"