Flying high in a competitive industry : cost-effective service excellence at Singapore Airlines

著者

• Heracleous, Loizos Th.
• Wirtz, Jochen
• Pangarkar, Nitin

書誌事項

Flying high in a competitive industry : cost-effective service excellence at Singapore Airlines

Loizos Heracleous, Jochen Wirtz, Nitin Pangarkar

Mc Graw Hill, c2006

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BB21871128
• ISBN:
  • 0071249648
• LCCN: 2006325498
• 出版国コード: si
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Singapore
• ページ数/冊数: xxiii, 217 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HE9874.S56
• 件名:
  • LCSH : Singapore Airlines -- History
  • LCSH : Aeronautics, Commercial -- Singapore -- History