Consumer behavior

Author(s)

Bibliographic Information

Consumer behavior

Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters

Cengage Learning, c2018

7th ed

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BB23888201
  • ISBN
    • 9781305507272
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston, Mass.
  • Pages/Volumes
    xviii, 525 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
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