Online growth options for retailers : three essays on domestic and international growth strategies with online retailing

Author(s)

    • Schu, Matthias
    • Morschett, Dirk

Bibliographic Information

Online growth options for retailers : three essays on domestic and international growth strategies with online retailing

Matthias Schu ; with a foreword by Dirk Morschett

(Reihe Handel und internationales Marketing = Series retailing and international marketing)(Research)

Springer Gabler, c2017

Available at  / 2 libraries

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Note

Originally presented as the author's thesis (PhD)--Université de Fribourg, 2016

Includes bibliographical references (p. [111]-136)

Related Books: 1-2 of 2

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