Involvement and reference group influence

Author(s)

• Park, C. Whan
• Sheth, Jagdish N.
• Priester, Joseph R.
• Kardes, Frank R.
• Zaichkowsky, Judy

Bibliographic Information

Involvement and reference group influence

volume editor, Joseph R. Priester ; contributors, Frank Kardes, Judy Zaichkowsky

（Legends in consumer behavior, . C. Whan Park / series editor, Jagdish N. Sheth ; v. 2）

Sage, 2019

• : HB

Note

ISBN for subseries "C. Whan Park": 9789352808236

Includes bibliographical references

• NCID: BB28378574
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Los Angeles
• Pages/Volumes: xxxiii, 300 p.
• Size: 25 cm
• Classification:
  • DC23 : 658.8342
• Subject Headings:
  • LCSH : Park, C. Whan
  • LCSH : Consumer behavior
• Parent Bibliography ID:
  • BB16090295