Consumer behavior : buying, having, and being

著者

• Solomon, Michael R.
• Russell, Cristel Antonia

書誌事項

Consumer behavior : buying, having, and being

Pearson, c2024

14th ed., Global ed. / Michael R. Solomon, Cristel Antonia Russell

注記

Previous edition: published as by Michael R. Solomon. 2020

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BD04173957
• ISBN:
  • 9781292452340
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Harlow
• ページ数/冊数: 541 p.
• 分類:
  • DC23 : 658.8342
• 件名:
  • LCSH : Consumer behavior