A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem

著者

• AMA educators' proceedings
• AMA summer academic conference
• Clair, Julian Saint
• Kumar, Alok
• Liu (Yan), Lucy
• American Marketing Association

書誌事項

A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem

Co-Chairs, Julian Saint Clair, Alok Kumar, Lucy (Yan) Liu

（AMA educators' proceedings, [2023] ; v. 34 . AMA summer academic conference ; 2023）

American Marketing Association, c2023

[CD-ROM]

• 2023, v. 34

機械可読データファイル（光ディスク）

注記

Proceedings of a meeting held 4-6 August 2023, San Francisco, California, USA

• NII書誌ID(NCID): BD04807987
• ISBN:
  • 9781713877981
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago
• ページ数/冊数: 1 CD-ROM
• 大きさ: 4 3/4 in
• 親書誌ID:
  • BB2121199X