A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem

Author(s)

Bibliographic Information

A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem

Co-Chairs, Julian Saint Clair, Alok Kumar, Lucy (Yan) Liu

(AMA educators' proceedings, [2023] ; v. 34 . AMA summer academic conference ; 2023)

American Marketing Association, c2023

[CD-ROM]

  • 2023, v. 34

Computer File(Optical Disc)

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Note

Proceedings of a meeting held 4-6 August 2023, San Francisco, California, USA

Related Books: 1-1 of 1

Details

  • NCID
    BD04807987
  • ISBN
    • 9781713877981
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Chicago
  • Pages/Volumes
    1 CD-ROM
  • Size
    4 3/4 in
  • Parent Bibliography ID
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