A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem
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Bibliographic Information
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem
(AMA educators' proceedings, [2023] ; v. 34 . AMA summer academic conference ; 2023)
American Marketing Association, c2023
[CD-ROM]
- 2023, v. 34
Computer File(Optical Disc)
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Proceedings of a meeting held 4-6 August 2023, San Francisco, California, USA