AMA summer educators' coference 2009 : enhancing knowledge development in marketing, Chicago, Illinois, USA, 17-10 August 2009
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AMA summer educators' coference 2009 : enhancing knowledge development in marketing, Chicago, Illinois, USA, 17-10 August 2009
（AMA educators proceedings, volume 20）
American Marketing Association , printed by Curran Associates [manufacture], 2010 , , c2009
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AMA educators' conference 2009, enhancing knowledge development in marketing
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Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)
Includes bibliographies and index
