Technology-oriented customer touchpoints in context of services in retailing : a differentiated analysis on social presence and privacy calculus

Author(s)
    • Röding, Tobias
Bibliographic Information

Technology-oriented customer touchpoints in context of services in retailing : a differentiated analysis on social presence and privacy calculus

Tobias Röding

(Reihe Handel und internationales Marketing = Series retailing and international marketing)(Research)

Springer Gabler, [2023] , , c2023

Search this Book/Journal
Note

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references (pages 219-245)

Related Books: 1-2 of 2
Details
Page Top