Bridging at the frontiers : marketing for a world in transition

著者

• AMA Winter Academic Conference
• Haenlein, Michael
• Sudhir, K.
• Veresiu, Ela
• American Marketing Association

書誌事項

Bridging at the frontiers : marketing for a world in transition

editors: Michael Haenlein, K. Sudhir, Ela Veresiu

（AMA educators' proceedings, volume 37 . AMA Winter Academic Conference ; 2026）

American Marketing Association, [2026] , , c2026

[CD-ROM]

機械可読データファイル（光ディスク）

注記

Content Type: text (ncrcontent), Media Type: computer (ncrmedia), Carrier Type: computer disc (ncrcarrier)

Title from label

Proceedings of a meeting held February 6, 2026, Online and February 13-15, 2026, Madrid, Spain

• NII書誌ID(NCID): BD1966824X
• ISBN:
  • 9798331333690
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [Chicago]
• ページ数/冊数: 1 computer disc
• 大きさ: 12 cm
• 親書誌ID:
  • BB2121199X