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Courtland L. Bovée, Michael J. Houston, John V. Thill
McGraw-Hill c1995 2nd ed McGraw-Hill series in marketing
: International ed
Available at 9 libraries
Courtland L. Bovée, John V. Thill
McGraw-Hill c1995 4th ed
Available at 14 libraries
John V. Thill, Courtland L. Bovée
McGraw-Hill c1993 2nd ed
Available at 5 libraries
McGraw-Hill c1992 McGraw-Hill series in marketing
Available at 4 libraries
McGraw-Hill c1992 3rd ed., International ed
int'l ed
Available at 3 libraries
McGraw-Hill c1991
Available at 1 libraries
McGraw-Hill c1989 2nd ed
Available at 2 libraries
Random House c1989 2nd ed.
