Spotts, Harlan E.

ID:DA06563607

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Assessing the different roles of marketing theory and practice in the jaws of economic uncertainty : proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference

Harlan E. Spotts, editor

Springer c2015 Developments in marketing science : proceedings of the Academy of Marketing Science

: hbk.

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2

An annotated bibliography for marketing to an older population

Anne L. Balazs, Charles D. Schewe, Harlan E. Spotts, Jr

American Marketing Association c1989 Bibliography series / American Marketing Association

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