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Rowland T. Moriarty, Gordon S. Swartz
Marketing Science Institute c1991 Report / Marketing Science Institute no. 91-111
Available at 6 libraries
prepared by Gordon S. Swartz
Marketing Science Institute c1990 Report / Marketing Science Institute no. 90-123
Available at 4 libraries
by Rowland T. Moriarty, Gordon S. Swartz and Charles A. Khuen
Marketing Science Institute 1988 Report / Marketing Science Institute no. 88-113
Available at 3 libraries